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Make sure that you announce gigs and records that will never happen on labels that exist only by name.If you announce that you're performing somewhere,do make sure to hand out leaflets and posters but go to do some shopping therapy with your mates instead.When you get found out simply go on a lenghty and meaningless rant about why you did it and try to be as convincing as you can even if it means giving head here and there.
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