There are plenty of records with great packaging that I don't really like musically (sometimes I will pick these up, but only if they are very very cheap). There are some records I love that have pretty crappy sleeve art and design. I can love bands with lousy art, but I will say that some effort and thought should be put into design in packaging. I mean, I love so-called "gimmick" packages and I will pay extra for deluxe editions, but it doesn't have to be elaborate to be beautiful and beauty can totally be achieved quickly and on the cheap if people would only think a little harder. I mean, a nice one-color silkscreen cover can be gorgeous, and it's cheap and easy. Much nicer than a crappy xerox pasted on at an angle.
I like it when it appears that someone cares about their overall statement of their artifact.
Music speaks for itself of course, but if you are going to go through the time, trouble and expense of releasing a physical artifact, you should really try to make it a thing of beauty and/or visual/tactile impact. It's a waste of potential otherwise.
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