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Kind of lame how the article blames Flickr! I'd bet Flickr has probably done more to promote sales of polaroid film and cameras than hurt it. It's not like there aren't several polaroid groups on the site, and in general a huge amount of people into film cameras to be found.
I for one was doing strictly digital stuff until Flickr got me interested enough Holgas to have to get one. I'm sure that's happened for polaroid shooters as well.
In a best case scenario Polaroid would sell the rights to some craft manufacturer to make the film, but there's no telling that they'd actually be reasonable enough to do that.
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