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Originally Posted by Tokolosh
but really, junk food advertising has always been directed at parents,
who ultimately decide what their kids are allowed to eat.
Teach them about healthy nutrition, and their offspring will follow.
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not true, advertising is targeting children, because children are easily susceptible and can also convince their parents to buy practically anything. in the past 50 years, the buying power of children and teenagers has grown to match and equal that of adults in many markets! further, i think that this healthy eating program IS trying to target adults, as adults are they who feed the children to begin with. But classic experience shows that if you tell kids things their parents to do not know, the kids will teach the parents. So, I say, we should definitely teach the youth directly. they are a lot smarter then we give them credit.